Tuesday, 10 May 2011

EVALUATION - How did you attract/address your audience?

I attracted and addressed my audience by using typical conventions of a magazine and I have exploited uses of gratifications.I have attracted my audience by using a big picture for my front cover of the artist which is eye catching. Also, I have added free give aways and added a competition which tends to be a main persuasion why people buy magazines. I have addressed the audience by trying to create a magazine that would appeal to an audience of 14-30 year olds.

On my front cover, I have used a woman model on a music magazine. Music magazines main audience tends to be aimed towards men. I have exploited Naomi Wolf's theory of insecurities to some extent. Although my image is not erotic, it will appeal to women as well as men as they will prefer a magazine with a woman on the front apposed to a man. The age of my model is within the age range for my target audience. This makes it more appealing to my target audience as they could relate to their stories.

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