The audience for my product would be male & female, aged between 14-30. The groups I have included have been heard many times by anyone in that age range. From my audience research, there isn't a group nobody has heard of in my magazine. I have chose the age range 14-30 as indie music is more popular amongst the younger generation. The age range I have chose does not mean that people under 14-over 30 don't like the music, anyone can buy it! Just the bulk of the artists are heard more amongst the age range I have chose.